Blogging E3

I just chimed in over at the "Blogging E3" blog run by Weblogs Inc. So maybe we'll run some dual posts at blogging E3 and brainspeed.blogspot. The button you see above is hosted at weblogs, inc.

Why blogger? Well it's quick and easy if you are self-motivated. Our partner Natrol (Nasdaq: NTOL) has a press release coming and lots of promotion including the re-appearance of the brainspeed squad at E3.

Blogs as marketing tool? Overhyped? "Ben, I've got one word for you...plastics blogs."

Sure, some people don't like the format and 'commercialization' of blogs but eventually creative ads are indistinguishable from "Art." If you have something to say you can go right to people. In the case of brainspeed, here is a product that has been 2.5 years in development; and further, you can track your brain's progress using the brainspeedometer. Within a couple of years, 100 million people will be tracking their cognitive performance like they track their Amazon or drugstore.com shipments.

Even Microsoft seems to think so. At Cognitive Labs you can click on a deal and get memory for life AND click through to MSN TV2.

So it seems, notwithstanding a story in NEWSDAY last week, TV is good for your brain. More newsblasts coming.